Most B2B companies sound exactly like their competitors. "AI-powered." "Easy to use." "Scalable." Nobody cares.
I spent 20+ years building and positioning automation software — €240M ARR, 15 acquisitions, €1.5B exit. The difference between products that win and products that die? Clear positioning that connects to why people actually buy.
This free Skill Package turns Claude into your product marketing strategist. 10 steps. 4 proven frameworks. One system.
→ 10-step orchestration prompt that guides you from ICP research to ready-to-use messaging
→ EPIC Framework — make every message Entertaining, Personalized, Irrefutable, and Clear
→ 10 Buying Motivations — the fundamental human drivers behind every B2B purchase decision
→ Value Proposition Canvas — systematic customer-value fit methodology
→ April Dunford Positioning — the Obviously Awesome framework, ready to apply
→ Artifact templates for every step — just confirm and iterate
→ PDF setup guide — installed and running in under 10 minutes
→ Three versions included
Claude Project, Claude Skill, and Claude Code - for all of them!
→ $15K-$50K positioning consultants who deliver a deck in 3 months → Weeks of internal messaging debates that go nowhere → Generic AI prompts that produce generic output
This is not another ChatGPT prompt. It's a complete system — 6 files, 4 frameworks, mandatory step gates, and structured artifacts that build on each other like an onion. Customer foundation first. Value architecture second. Positioning third. Messaging last. In that order. No shortcuts.
30 days to proof, not 6 months to recommendations.
I have seen multiple such marketing kits for claude recently, this is the most advanced and accurate version you can get :-)
Built by Lukas Hertig | promptpartner.ai | €240M ARR built · €1.5B exit · 15+ acquisitions · Automation software since 2003 · AI deployment since 2021
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